Whole foods are simply the best source of nutrition. Yet, the modern lifestyle makes it extremely challenging to consume fresh foods that supply the essential nutrients that our bodies require on a daily basis. For the first time in history, a large and growing percentage of the world’s population has become overfed yet undernourished – which means that we are deficient in several essential nutrients, despite our bulging waistlines.
Most people are simply eating way too much of the wrong kinds of food. In fact, the Dietary Guidelines Scientific Advisory Committee reports that more than half of adults and children fail to consume adequate amounts of vitamin A, vitamin C, vitamin E, calcium, magnesium, potassium and fiber on a daily basis! And they state that nutrient intake is low enough to be “of concern.”
Improving your nutritional status should not be burdensome; it simply requires eating foods that have a high nutritional value. This means choosing foods that are rich in nutrients and low in calories. Or alternatively, this means supplementing your current diet with a high-quality multi-vitamin, multi-mineral product.
Not surprisingly, a 2002 article in the highly respected medical journal, JAMA (Journal of the American Medical Association), concluded that all adults should be taking a daily multi-vitamin supplement to compensate for a nutrient-poor diet.
But supplements are not for adults only. A good quality multi-vitamin can be a god-send for kids too. It can provide the ‘extra insurance’ that kids need to be sure that they are getting the essential nutrients they require on a daily basis. The fact is, most kids are picky eaters and tend to choose foods that are low in nutritional value, but high in taste. That’s where great-tasting nutritionally-balanced supplements can help to fill the void.
Are you and yours getting the nutrients you need?
For more information, we encourage you to check out Irwin Naturals products, including the Irwin Kids’ line, in the vitamin aisle of your local health food store (or see our list of health food retail partners).